Cookie Policy
Effective Date: 28 April 2026
Legal Owner: Amit Verma Jewellery LLC
Trading Names: DiamondsByPost and DiamondsByPost.com
Registered Jurisdiction: United Arab Emirates
Business Address: Shop 14, UW Mall, Al Mankhool, Dubai, United Arab Emirates
Customer Support Email: support@diamondsbypost.com
Governing Law: United Arab Emirates law
Introduction
DiamondsByPost and DiamondsByPost.com are trading names owned and operated by Amit Verma Jewellery LLC, a company registered in the United Arab Emirates.
This Cookie Policy explains how DiamondsByPost uses cookies and similar technologies on DiamondsByPost.com.
Cookies help our website function properly, improve security, remember customer preferences, analyse website performance, improve user experience, support marketing activity, and help us understand how customers interact with our website.
By using DiamondsByPost.com, customers and website visitors acknowledge that cookies and similar technologies may be used in accordance with this Cookie Policy, our Privacy Policy, Terms and Conditions, Payment Verification Policy, Shipping and Delivery Policy, Returns and Refunds Policy, and any other applicable website policies.
What Are Cookies?
Cookies are small text files placed on a customer’s device when visiting a website.
Cookies may be stored on desktop computers, laptops, mobile phones, tablets, browsers, and other internet-connected devices.
Cookies may allow a website to recognise a visitor, remember preferences, support checkout functionality, keep a shopping basket active, improve security, measure website performance, and support advertising or analytics.
Similar Technologies
In this policy, the word cookies also includes similar tracking or storage technologies, such as pixels, tags, web beacons, tracking scripts, device identifiers, local storage, session storage, software development kits, analytics identifiers, and advertising identifiers.
These technologies may be used to store information, access information, recognise devices, measure activity, improve security, or understand how visitors use DiamondsByPost.com.
Why DiamondsByPost Uses Cookies
DiamondsByPost may use cookies to make the website function correctly, keep the website secure, detect fraud, remember items added to a basket, support checkout, remember customer preferences, remember cookie consent choices, analyse website traffic, improve website design, measure marketing performance, support advertising and remarketing, personalise website content where appropriate, prevent spam and automated abuse, and support payment verification and order security.
Because DiamondsByPost sells loose lab-grown diamonds, cookies may also be used to protect high-value transactions and reduce fraud risk.
Types of Cookies We Use
DiamondsByPost may use the categories of cookies described below.
Strictly Necessary Cookies
Strictly necessary cookies are required for DiamondsByPost.com to function properly.
These cookies may be used for website navigation, basket functionality, checkout functionality, login or account access where account features are available, payment security, fraud prevention, website security, server load balancing, cookie consent storage, privacy preference storage, automated abuse prevention, and protection of high-value transactions.
Without these cookies, the website may not work correctly.
Strictly necessary cookies do not usually require consent where they are essential to provide a service requested by the website user.
Performance and Analytics Cookies
Performance and analytics cookies help DiamondsByPost understand how visitors use the website.
These cookies may collect information such as pages visited, time spent on pages, search activity, product views, basket activity, checkout behaviour, device type, browser type, approximate location, traffic source, website errors, page speed, and visitor journey through the website.
DiamondsByPost may use this information to improve website speed, product pages, diamond search filters, certificate display, checkout performance, customer experience, website layout, marketing campaigns, search engine performance, and conversion rates.
Analytics cookies help us understand which parts of the website are working well and which parts need improvement.
Functional Cookies
Functional cookies help DiamondsByPost remember customer preferences and improve the website experience.
These cookies may remember preferred language, preferred currency display, region selection, recently viewed diamonds, saved filters, cookie consent choices, website layout preferences, customer support chat preferences, search preferences, and form information where appropriate.
DiamondsByPost may display prices in multiple currencies for customer convenience, although payments are accepted in AED, United Arab Emirates Dirhams. Functional cookies may help remember the visitor’s preferred display currency.
Advertising and Marketing Cookies
Advertising and marketing cookies may be used to help DiamondsByPost promote its loose lab-grown diamonds to relevant customers.
These cookies may be used to show relevant advertisements, measure advertisement performance, limit how often visitors see an advertisement, understand whether visitors came from an advertisement, build remarketing audiences, improve advertising campaigns, track conversions, measure return on advertising spend, personalise marketing messages, and understand customer interest in specific diamond categories.
Advertising cookies may be placed by DiamondsByPost or by third-party advertising platforms. These may include platforms such as Google, Meta, TikTok, Microsoft, Pinterest, LinkedIn, and other advertising or analytics providers used by DiamondsByPost.
Non-essential advertising cookies should generally only be used where the required consent has been obtained in jurisdictions where consent is required.
Security and Fraud Prevention Cookies
DiamondsByPost may use cookies and similar technologies to protect the website, customers, orders, payments, and business operations.
Security cookies may help with fraud detection, payment verification, bot prevention, spam prevention, abuse prevention, suspicious activity detection, unauthorised access prevention, chargeback risk reduction, device recognition, session protection, website firewall protection, and high-value transaction review.
Because DiamondsByPost sells loose lab-grown diamonds, fraud prevention and payment security are extremely important. Security cookies may be used to support our Payment Verification Policy and protect against stolen card use, fake orders, account abuse, unauthorised payments, and suspicious checkout behaviour.
First-Party Cookies
First-party cookies are cookies set directly by DiamondsByPost.com.
These may be used for website functionality, basket operation, checkout operation, security, cookie consent storage, customer preferences, analytics, website performance, and fraud prevention.
First-party cookies help DiamondsByPost provide a secure and functional website experience.
Third-Party Cookies
Third-party cookies are cookies placed by service providers, platforms, or partners used by DiamondsByPost.
Third-party cookies may be used for analytics, advertising, payment processing, fraud prevention, live chat, customer support, website optimisation, social media integration, video content, security tools, tag management, and remarketing.
Third-party providers may process cookie data according to their own privacy and cookie policies.
DiamondsByPost does not control every cookie placed by third-party platforms. Customers should review the privacy and cookie policies of those providers for further information.
Cookies That May Be Used on DiamondsByPost.com
DiamondsByPost may use cookies and similar technologies from providers including, but not limited to, website platform cookies, payment gateway cookies, Google Analytics, Google Ads, Google Tag Manager, Meta Pixel, TikTok Pixel, Microsoft Ads, live chat or support tools, security tools, and cookie consent platforms.
This list may change as DiamondsByPost updates its website, technology, payment systems, marketing platforms, or security tools.
Cookie Duration
Cookies may remain on a visitor’s device for different periods.
Session cookies are usually deleted when the browser is closed. Persistent cookies may remain for a set period unless deleted. Consent cookies may store cookie preferences for a defined period. Analytics, advertising, and security cookies may remain for days, months, or longer depending on provider settings.
Persistent cookies may remain until they expire or until the visitor deletes them manually.
Cookie Consent
Where required by applicable law, DiamondsByPost will request consent before placing non-essential cookies on a visitor’s device.
Non-essential cookies may include analytics cookies, advertising cookies, remarketing cookies, personalisation cookies, social media cookies, and third-party tracking cookies.
Visitors may be asked to accept, reject, or manage cookie preferences through a cookie banner, cookie pop-up, cookie settings panel, or similar consent tool.
Managing Cookie Preferences
Visitors may manage cookies by using the cookie banner on DiamondsByPost.com, using the cookie settings or preference centre where available, changing browser settings, blocking cookies, deleting cookies, disabling third-party cookies, using privacy controls on mobile devices, or adjusting advertising preferences through advertising platforms.
If a visitor disables certain cookies, some parts of DiamondsByPost.com may not function properly.
Disabling cookies may affect basket functionality, checkout functionality, login functionality, payment processing, currency display preferences, recently viewed diamonds, security checks, fraud prevention, customer support tools, and website performance.
Browser Controls
Most browsers allow users to control cookies through browser settings.
Users may be able to view cookies, delete cookies, block cookies, block third-party cookies, clear cookies when closing the browser, receive alerts before cookies are stored, and manage site-specific cookie permissions.
Browser settings vary depending on the browser and device used. Customers should refer to their browser’s help section for specific instructions.
Do Not Track Signals
Some browsers may offer Do Not Track or similar privacy signals.
DiamondsByPost.com may not respond to all Do Not Track signals because there is no single universally accepted technical standard for how websites should interpret or respond to such signals.
Where required by applicable law, DiamondsByPost will comply with recognised privacy preference signals or opt-out mechanisms.
International Visitors
DiamondsByPost sells internationally and may receive website visitors from different countries.
Cookie and privacy laws may vary depending on the visitor’s location.
DiamondsByPost aims to operate a transparent cookie approach by explaining what cookies are, why cookies are used, which categories of cookies may be used, how visitors can manage their choices, and how cookies support website functionality, security, analytics, and marketing.
Where applicable mandatory law requires specific consent or additional information, DiamondsByPost will aim to comply with those requirements.
Personal Data and Cookies
Some cookies may collect or process information that can be linked to a person, device, browser, transaction, or website session.
This may include IP address, device identifier, browser type, session identifier, approximate location, website behaviour, advertising identifier, referral source, checkout activity, and security risk signals.
Where cookie data is considered personal data, DiamondsByPost will process it in accordance with applicable data protection laws and our Privacy Policy.
Cookies and Payments
Cookies may be used during the payment process to support secure checkout, payment authentication, fraud prevention, payment gateway security, 3D Secure checks, device verification, transaction risk analysis, prevention of duplicate transactions, session continuity, and payment error prevention.
DiamondsByPost may use cookies, payment processor tools, fraud tools, and security checks to help protect high-value loose diamond transactions.
Cookies and Marketing
DiamondsByPost may use cookies to understand customer interest in specific loose lab-grown diamond categories, such as round diamonds, oval diamonds, emerald-cut diamonds, radiant-cut diamonds, cushion-cut diamonds, pear-shaped diamonds, marquise diamonds, high-carat diamonds, IGI-certified diamonds, GIA-certified diamonds, specific colour and clarity ranges, price ranges, and carat ranges.
This helps DiamondsByPost improve marketing campaigns, product page content, search filters, advertising messages, and customer experience.
Marketing cookies may also help DiamondsByPost show more relevant advertisements to visitors who have previously viewed diamonds on DiamondsByPost.com.
Changes to This Cookie Policy
DiamondsByPost may update this Cookie Policy from time to time.
Updates may be made because of website changes, new cookie technologies, new analytics tools, new advertising platforms, new payment tools, new security tools, legal or regulatory changes, business operation changes, or customer experience improvements.
The latest version of this Cookie Policy will be published on DiamondsByPost.com.
Continued use of DiamondsByPost.com after changes are published means the visitor accepts the updated Cookie Policy, where permitted by applicable law.
Contact Information
Questions about this Cookie Policy should be sent to support@diamondsbypost.com.
DiamondsByPost / DiamondsByPost.com is owned and operated by Amit Verma Jewellery LLC, Shop 14, UW Mall, Al Mankhool, Dubai, United Arab Emirates.
Governing Law and Jurisdiction
This Cookie Policy is governed by the laws of the United Arab Emirates.
Any dispute relating to this Cookie Policy, cookies, tracking technologies, website use, or related data processing shall be handled under the laws of the United Arab Emirates, unless mandatory law requires otherwise.